It's time 2018 is running out, and 2019 is coming up
We'll take a look back at all the shoes that have come out during the past year
We have assembled a competent panel, and we are going to discuss some of the releases we think have been really cool ...
here at Rezet. We have made a Top 10 that we speak from
We have also had a vote running on Reetz's social media channels
We have listened and looked at what you voted for. The list is not made from ...
Your choice, but some of the shoes are there
This is the Top 10 2018
The panel we are dealing with this year is...
nothing less than Philip Content Creator from Rezet
We have Joachim7inch with us Head of Digital for Soulland. Wine Connoisseur, Sneaker expert since 1970
Thank you thank you!
And here is one who's 23. On the other hand ...
on the other hand, we have what represents the new, the hype...
the realness. Ong! Youtube'eren. Youtube star 2018...
go and follow him. He's on the coming up. PlugFather
And to the far left of me...
a man who does not need any introduction, he'll get it anyways Peter Falktof
King of media just returned from crossing the Atlantic
And this guys best customer!
and a better tan than me, I don't know what's going on! We are at it.
In a 10th place we have Travis Scott's collaboration on a Nike Air Force 1 Low
Ong has it however, not in the colorway
Not that colorway no.
It's the 10th place!
What do we say to that?
I think it's cool alone because I've reached an age where...
Fashion, as you know, goes in circles and is beginning to come back to me...
When I went in school there was the Air Force 1 in both High and Low...
inevitable and it should just be as white as possible and i think it's a...
I'm not necessarily a pretty big fan of classic silhouettes, but just that...
It's a classic for all the right reasons. It is super nice and super clean sneaker
I also find it fun to have a bit of play with some accessories you can take on and off..
That's what I really like about it, it's that there are so many details on the sneaker..
First of all, they have made it in canvas...
and with gum-sole with grillz! And then three different kinds...
Swoosh that you can just put on like...Not grillz
What do you mean G!
That's it after all ... Isn't it grillz? Yes, but it is too much!
Of course I also like the Air Force 1's it goes without saying...
but canvas Air Force 1's is always super dope and he has actually made a ...
really really classic canvas Air Force 1 and I would of course take everything off...
but then it would be like that. Then maybe I wanted to make my own swoosh...
that was white and took the grillz off..
We take number 9 and it's here!
Oh shit! This is going to controversial, it's actually the shoe I wear today BOOM!
Nike or New Balance 990 special release and tribute...
to the year where the model originated in 1982, and therefore the 1982 branding on the side...
That's what makes it different from the General Release which is out...
a version 4 of the 990. Peter I have to throw it over to you ...
What does your opinion about such a shoe?
I wish you didn't wear it...
You can diss it! I just have to come with a disclaimer you know ...
I'm a huge fan of your style. I think you ...
are a fashion icon and the only one who works in fashion that does not look like an funeral employee...
in this country and i think it's really refreshing
I fuckin hate New Balance
I think it's...
A genderless brand that is so ..
the unemployed Art Director who wants to be able to withdraw his latte from his Financial Statements...
it's a sneaker he has read about in some sexless Nordic magazine that he must have ...
sneakers to his suit, but he doesn't dare to get an identity with sneakers so he takes a New Balance...
which insult no one. The funny thing is that I have ... I think my relationship with it is ...
that for me it's related to me going to New York in the early 00s..
It was around when you were born...and it was Made in US and you could...
actually only get it down on Broadway in some creepy sports-store...
And it was, for me, it was fun because it was ugly...
So I want to say that...
I'm also not the biggest fan of the 900 series...
because I also think it reminds me too much of...
about old people who are on a cruises but ...
with high waist cowboy pants ...
and fanny packs. I go straight out and change the kicks...
But I really like New Balance, but I always have ...
more to the 500 series and a little up to the 1000 series which are a bit more run-like to look at...
The reason I think New Balance is nice is the production line ...
The quality. Nike is way behind...
Air Jordans too. So I would say New Balance is a completely different standard
At the 8th place we find ...
Asics Gel-Burz 1 which is...
made in collaboration with a designer named Kiko Kostadinov
It came out in January 2018...
so it's been a while since it came out...
Three colorways which was later followed by a Gel-Burz 2...
also in 3 colorways and recently he has also made a new collaboration on another Asics model...
I like running shoes so I think it's nice my biggest problem with it is that the price point...
was outrageous. What did it cost?
2000 or something?
It is simply too much money and...
I don't think it's because of the production. I think it's because of the customer and I can't have that
We can't really get rid of this over here ...
I say nothing!
That's because they talk about something...
secondary sales have occurred. It's retail
Exactly! I'm talking about retail. We will also come to that...
I mean...
that one it costs only because they know there is...
someone who buys Balanciaga who bother to buy it
There's actually been a lot of cool stuff from Asics... Naked, another Danish
store also did an Asics collab.
Which were the best of those dobbelt-releaes. Definitely!
Also some really nice Gel-Lyte III. The latest one being a
contender for this list, the 'Koi'
in orange, which was really nice.
I was in Tokyo in January..
where Asics has..
you know - Nike x OFF-White status at all times! I wore
the collab they did with Colette
just before they closed, the french store.
I was offered around $5.000 for them on the spot..
I had them on, with no box or anything because..
In Japan where the brand is from. Did you sell them? No!
Damn! But also because..
if you offered me that, I would say yes..
but when its on the spot like that, you kinda go like..
Fuck off! What are you talking about? I don't think a lot of people do, but my point is..
in Asia, where the sneaker-culture is crazy
and the availability is so much lower..
in Hong Kong, where Hypebeast and all those super blogs has their
head quarters, when they hear how many sneaker stores, and the availability of sneakers
there is in Denmark and in Copenhagen
They don't believe it. Yeah, completely.
They have 2 stores with the right rating for 7 mio. people
Copenhagen is the place that has the highest amount of high-rated stores to number of people ratio.
You gotta remember that.
How insanely privileged Copenhagen is in term of sneakers. It also shows
where we are now, and where we're headed, 'cause people start to get interested
more and more for sneakers, and we become..
I mean. It's deserved. Am I the only one
who has this Kiko shoe?
I have it in the Clay colorway. There's no doubt.
I think it's dope. But Im gonna be honest and say I got caught up in the way it was
launched, I thought it looked really interesting and exciting!
I still think its cool..
It's different from so many other things and actually
a quite fun model. I think the release before that was even better.
It really didn't look like.. I like when it doesn't look like a collab, when its kinda
like a hidden gem in some sort of way.
and this one is more
collab-ish as apposed to the previous release, where the sand-colored 'Birch'
and the all black
looks more like a general release. With that in mind, this one is a bit too much for me.
Let's jump to number 7.
Wow is that one the list! I know that one!
That's kinda funny that one!
Who made this list?
Keep calm, keep calm! Why..
is that so low! I'd rather say..
the 10! Hey - let me introduce it..
On a..
7th place is..
Nike X OFF-White Vapormax, the white one..
with clear Air-Unit
A dip-dye darling!
Let's start over here..
boys... what do we say to this one? Huge fan..
Enormous fan of the obvious reasons..
The madness.. the hype..
but also for another reason..
It's very rare that
collabs don't just do something new for
an already existing silhouette, but actually
makes it better, and not just a little better..
but a lot better. I totally agree, and if you take
the first 3 they made so far,
then there was the first, which had a black sole-unit from "The Ten".
Then they did the version that came out together with this one. Around the same time,
which is also black. Then I really think, that this is the best
colorway. If you haven't noticed already,
I really like white shoes, so for me, they hit it just right.
Something else i realle like is the fact that they used red hangtags on it..
What they do with the newer OFF-Whites is to use a blue hangtag,
so the more it looks those from th originals "The Ten"
the more points they get in my book.
I can't wear the Vapormax, they're horrible to walk in.
They just don't fit my feet. But, when talking about
the red or blue hangtag, it just gets marketing and weird
and I really couldn't care less.
You know, there's 2 schoold Joachim. This is Young Money who's..
Yeah, yeah, yeah. And then there's
me who's thinking I can't no longer do that.. But you do it anyways.
Hey, no! There's no..
You've cut them off! No - I don't cut them off, I carefully take them off
and give them to Young Money here.
You do? Lets. jump on to number 6!
Nr. 6 on the list is also one of them that you guys
actually voted quite high on our vote, which is..
a General Release from Nike.
A re-release of their Air Max 98 "Gundam" version
which for many years was a Holy Grail for a lot of sneaker fans,
because you couldn't get your hands on them. Especially in Japan right? Yeah it was almost
a Japan exclusice I believe in the 90's.
This year it came back and proved to be really popular.
It's the definition of doing the right PR-work..
First off, it sells, because this brand you all love - Supreme - made a collab on it
3 years before, taht just stood on the shelfs for I don't know how long..
Nike also had one, but no-one wanted 98's.
All of a sudden, Nike had massaged us long enough for some General Release to..
and its not because its more dope than the others..
At that point, I was like..
Right there I though listen up guys - they grab us around the balls,
and then they just hold us and suck out all of our money.
It's crazy! Listen.. its dope. But no-one
under fucking 25 years knows
the story about Gundam. They were just told that.. Probably none of you anything about it
I have zero knowledge
of Air Max 98. That's because it was the 97 that was dope!
And I think it comes out here when.. You know Mads-Emil, Im not a
sneakerhead to the extend where I have an interest for shoes, that aren't appealing to me,
unless they insult me with their very presence, like the ones you're wearing.
I've seen that one. I also noticed.. Actually, I think
its kinda crazy you're rocking
two brands.. But thats just my OCD. We out here baby!
We're sporting it clean over here!
But I think there's two..
there's a nice and a bad thing about having it on our list..
The fact that it's a general release is really nice. That there's one of them in a Top 10.
Exactly! That there is something for everyone to get out there, and not just those
who are quick on the phone and
on the web, but..
the bad thing about it being a 98, which I think in general is
that Nike is kinda running out..
you know, the wheel just spins around, and now we're entering the 2000 models..
and I can keep on. And they're not dope! No!
2003 is okay. But it's some not very good stuff where half of them looks like bowling shoes. But thats also
why I think that these Fear Of God's - I don't know if its on here - we'll see.
Then someone has to get fired!
But is it out yet?
Yeah it came out last Saturday. Alright.
This guy already has them so..
But what I find nice is.. there's a shift.
they're making something new, and as we talked about before, that hasn't really happened since
Kanye was there and did the 2.
On a 5ft place we find another shoe
from Mr. Virgil Abloh
What is there to say.
I think its super fresh. I think its
poppin'! That's one of those shoes you look after if someone is wearing them on the streets.
That could be this guy!
I have a very ambivalent relationship with this excact model.
'cause I agree, the colorway is
super dope, you know, North Carolina, but on the other hand
they've completely reduced the quality as apposed to the 2 previous ones, the Chicago
and the all white one. 'Cause this one is actually made in plastic where as the others are in fabric.
when you have it in your hand it's really clear that..
Yes the color is great..
Its just not as.. Don't you think its because they had so many complaints for turning the nylon around
so it broke here? Well, I don't think you should be listening so much to complaints.
I can agree on that one, a 100%.
I'll sign that! Wow! You can also turn it around and say..
that you make the shoe your own by breaking it or whatever,
I totally get that.
Would you rather have the white one on the list?
Much rather! Now I don't know if it comes..
but also, what I liked about the white one
But what I like better is
that the white one was a Europe Exclusice, so there's not so many damn Americans
running around in them.. So its also a bit more
limited.. What about you Philip?
Im generally not into Jordans. I really can't get in them.
not even 1's or 2's? And I've evev played basketball, but at that time
I rocked Dada's and And1's...
Oh no he didn't!
with the mahogany on the side.
That's a mixtape! Yeah completely.
that was more me than Jordans.
I can't even. I think the whole story around the Jordan brand is cool but
It's just not appealing to me, so its a huge no-go from me.
We're moving on to number 4..
On a 4th place we find
an adidas show, which
in itself is pretty crazy in 2018. We also have to talk a bit about that.
It's an adidas Futurecraft 4D made in collaboration with an artist
named Arsham, who does a bunch of
installation art and sculptures and so on..
It's super clean. It has a
tone-in-tone colorway. I think its dope.
What do you say boys? I have to say..
and normally im Mr. Clean right - But that.. that's just whack..
This dude Daniel Arsham, he has to fucking stop making shoes.
Just because someone at adidas loves his art, he gets to make some shoes for them..
Fuck that shit! Get rid of it..
It doesn't sell either and looks like hell.
I also think that.. I think that Futurecraft is already on its way out,
It's only Kenneth that rocks them. But..
adidas has just.. Also, I dont get why - sorry to say
adidas is on our Top 10. This one is old.
It gets to stay. But what they're doing over at adidas is really not good.
Deerupt is completely mindblown. The ugliest shoe ever!
Its a Fiat Multipla for shoes.
Its the worst! The worst..
And I love Oregons and all those things
with that sort of web. I loved it, and then they fucked it with this..
But I have to say, I was a 100 on the Futurecrafts.. I love it when they start to
say - what it..
running, as of now.
And they say, okay - Peter, you going to run
on a treadmill and then we'll find out if you're stepping more on this side, so we'll make it more stiff here
and then we'll go over and print it, so it fits you perfectly. Love it!
Is this the kind of shoe that is on Top Lists for the yeay because it
was hard to get? Basically? 'Cause I will say
that the New York one he made, the white one in canvas..
Or SneakersnStuff's version also.
That's way doper! Or Footpatrol's.
What does the Hype-King say?
In general for Futurecraft? I think it looked really
bright for it one year back..
so I'll agree with Mr. OG over here, that it has kinda been forgotten.
The black came out the first time..
where they made around 300 pairs..
Then a small re-release hit the market, but now its like a unicorn.
You don't see it anywhere, because they've made so many of it. About that one..
Now I don't know this Daniel Arsham..
But on the colorway I think its
super dope. I think its crazy how they match the upper with the 3D-printed sole.
I really like it.
And plus what they did about sealing the box
So you couldn't open it, take pictures of it and then resell it.
I think that was pretty nice. Nike has done that before!
Oh yeah. When they made.. you don't remember
when they did the Penny's with that
cartoon with those green.. He's before Penny.
We have to be careful we don't end up in a
split between generations here - he's 23.
Well well, but Penny - you know him.
Yeah.. they also made that one, that if you opened the box it wasn't worth anything.
If we should try to round it op by asking you Ong..
It its not a Yeezy..
What does it take for you to be stoked over an adidas shoe again?
ZX 4000?
Hey! I didn't get that one!
An enormous amount
our manager here on the page..
We don't get any comments on that one!
Moving on the Top 3.
I'll show you some adidas shoes.
Wai, wait, wait - actually I want to take you up on that offer.
I got lots! I hear you have a lot gold that none of the young ones knows about.
I got lots of great adidas shoes, and especially some runners that are fucking dope!
Yo "Inside The Box" with Joachim7inch is coming in 2019!
But listen up!
Yo!
This is not serious. It's straight up.
On a third place..
Also voted for highly..
by you guys. You have 5 minutes left of my time!
Another New Balance 990...
But this time its a verions 3 we're dealing with.
So its actually a classic.
It's Jjjjound. Justin Saunders who...
works for Kanye...
is a creative director..
Can I start? You don't have to say anymore. To all you guys that didn't get it?
Go to New Balance custome NB1, and you can make it yourself.
It's 189 dollars I think.
'Cause thats where he made it. He's just put in another inner sole.. Now, when we're interrupting the host..
Can I just say.. No-one..
Didn't get it!
It sold out immediately.
That's not hard when he made 5!
There's is no-one out there thinking
Damn, damn, damn!
I think its a rather brilliant release in some way. What's it got?
It's really just making a fool out of everyone, when it gets posted for 600 dollars on resell sites..
people didn't get that the man.. He wrote "collab coming up"
and whatever, and again - its a New Balance ID shoe that he made,
and then he wrote to Alibaba.com "hey can you print a logo on these soles"
and then its just gone nuts.
I think thats pretty hilarous but..
he also did that with those Vans..
I think the reason why its on here is because he fucking
tricked everyone because.. And he works for Kanye West!
That can't save him!
He's the one that makes all his jerseys.
He's shown how
you can market something so brilliant via Instagram and say,
this one is coming.. Its fucking dope because there is none of them already.
It sold out in 4 secunds.. He probably only made 3 pairs.
I think he made around a 100.
I think so too. Let's move on
to second place.
2nd place is a Jordan 1
collab with Union. It came out in two
colorways. It came out in a blue
which were a Union Exclusive..
Only sold in LA. You can't
hate on that one Peter!
Wide Release in a red/white..
and where he's flipped the materials.
Definitely inspired by Virgil I'll say..
Listen. I'll say..
if you're going there.. then I know a kid from Göteborg
who's half from Tanzania,
he's got this little clothing brand that I work for
and he made a shoe before that one, that also were deconstructed.
And he hadn't seen the other one.
Its not about talking about deconstruction..
I also have a shoe from UNDFTD from 2006 that is also
deconstructed. Listen up!
He's not the one who did the deconstruction. I agree
that what Virgil has done with deconstruction is cool,
but you can't say,
that what Chris has done with Union is because of what
Virgil did.
It isn't like the Jordan was back in the day? I would say ...
that I was lucky enough to buy a pair ...
Chicago's 1's from 1985...
And I had them in my hands... and then I had...
the Union LA's as well...
and you get the whole old vibe with the right materials...
It's the right leather it's just made in a decent way. Which...
I really appreciate as a Jordan fan...
We jump to the 1st place which...
certainly is going to be controversial...
It turns out....
that the Nike Fear of God which came out a week ago...
at the end of the year unfortunately isn't on the list ...
The guys who sits in the panel here have their free ...
right to have it on theirs. And actually have it in their first place...
It has not been included in the consideration because it ... I think it came so late ...
I don't really think you've got a relationship to the sneaker yet
Unlike the Union's that came out 2 weeks ago!
It's a new classic already!
But on the 1st place!
It made a splash!
Nike have done it again...
So they have introduced a model out of the blue that made ...
a really big impression in 2018 ...
I think it's telling how much Nike dominates this Top 10. If you agree ...
in it or not. Nike Element React yet another model ...
For me, this is also in the Top 3 of the coolest sneakers that came this year
Mathias what do you say on this one?
Well I think it's ...
It's a nice design. I think it's bold that they have made it see-through
Which is actually one of the only things that annoys me. You don't like it?
Well then I have to think about which socks to wear. Don't you do that?
Just a nice Partrick sock from...
Shouldn't it be completely white?
I'm getting a little tired of it now...
I've seen it in so many different colorways. I think it's a shame because it has great potential when we first saw it
Peter which sneaker do you miss on this list?
I think the React should be in a Top 10. I have both the black and the first one ...
I think it's a fantastic sneaker and like ...
the militant lace-system ...
You can tighten them real tight. It's an aggressive shoe ...
I really like it...
What Jerry Lorenzo has done with Nike and Fear of God is such a thing ...
I'm really a big fan of Jerry and Fear of God and all...
despite not being such a...
religious guy especially when...
we're closing in to Dec 24th...
We all talked about roll-out earlier and how big a part it is ...
of what a sneaker can become...
It has been a rumor...
for some years now. The Nike and Fear of God ...
It seemed a little too occult for Nike ...
There are extremely boring to take a brand...
of a religious ex-alcoholic in ...
It doesn't seem to be a typical Nike thing
The sneaker they have made. Now I know there will be some clothes and some fun shoes...
We talk a lot about collabs and ...
Holy crap there are many who are allowed to make a shoe with Nike and adidas for the time being ...
It's been a very long time since someone was allowed to make a new silhouette for Nike. It's probably even farther since someone has got
to create a straight up performance sneaker...
it was straight to NBA...
such a sneaker as Fear of God and Nike have made together. For me...
a perfect shoe. Again it has ...
much like everything else he does military references ...
it is a functional shoe and it is a high-top, but it can be styled in many ways..
and something as aesthetic as everything else he does. I think it's amazing ...
The way it has been rolled out ...
As a rule, you have heard these stories of how unworthy Nike is, even with Travis Scott and those ...
they do not earn $ 1. They just get to have a Nike sneaker because they want to ...
He's like made...
a whole line and the way he rolls it out on ...
here all of December. The Niketown's and flagship stores that just ...
took an entire floor and decorated with some hay and running a rusty pick up truck in ...
to do all that...
with some who are so slow to dance with as Nike. Last time there were someone else who did it ...
who wasn't Lebron James who has X-number performance shoes, it was Kanye!
I am personally excited to see ...
what it brings to Jerry and Nike. I'm looking forward to it
to see if it means more. They have called the Nike FOG 1 ...
Which could mean there's also coming a 2 and 3 etc ..
You also mentioned you missed the Travis Scott Jordan 4's
I would really like to see the Travis Scott 4's...
My personal favorite if I should...
pick one. I love Jordan
Is it number 1 for this year?
At first place? Yes!
Clearly! So the colorway leans against the Eminem's...
they have done before. But if you have it in hands, you can easily see that it is slightly brighter...
Suede...
it's really really nice...
They have this...
splatter design on the heel-tap...
You could not get hold of Eminem...
Because it was limited. No, no but the reason why i mention it...
is because a lot of people said...
when the pictures of the Travis Scott's. So it was like it's just a knockoff of Eminem. But when you...
see it you can really see...
that it's two different sneakers. I was a big fan of the F&F. The purple...
one. But yet again you can't cop it...
It's just a...Well it exists somewhere... Can you get it or can I get it?
At least I can't ... You can't get hold of it ..
There's a big gap between the two definitions...
Philip, something you are missing?
I'm taking a wild one and saying the Shox R4's...
Wow! What!
I'm 39 and the Shox weren't cool the first time...It's only for people...
from Christiania who wears them...
It's being called a burglar pedal where I'm from...to kick in..
the windows at the crib...
Shox won't be back! Silver and red all play ... Well then you have to do it ...
You're sitting there in your Tokyo Loafer...
It's okay! So....
Nike starts ...
Your moccasins and talking Shox man!
It's a free round for all Philip! Walk the fuckin Walk man!
Comme Des Garcons Shox in black! It's coming back! Of course it's coming back!
What does the true OG say? Was there something you lacked here? If there is something missing then it is...
Not just one thing...
But that's because I think ...
Nike SB is totally forgotten...
they're on the way back...
It was actually a contender!
the yellow one...
On the whole, and maybe that's because ...
they pull a bit to much on the guys who can...
but there are really many exciting...
Dunks especially...
which is completely sold out btw...
It shows that Nike SB is on its way back ...
The things they did in 2003-4-5...
It's that vibe I see again and I think ...
that 2019 is bringing much more SB. 100% there was ..
the Purple Lobster yesterday. And Travis Scott is only wearing it...
Yeah and it was sold out like that...
Stüssy has also made a Blazer High
and Low which also sold out...
And Taylor and all those boys have been rocking them for a while. They all go to Shox!
We have to end it soon. We just gotta have ...
one last question. What are you looking forward to in 2019?
What Chunky look goes back to the hell...
It will not happen. Those ugly shoes ...
I look forward to....
the rumors go that adidas is making a ZX 8000 in the original colors again. I've been waiting for that ...
for 6-7 years now. Mathias has as well...
I lie awake every night. He always calls adidas. Yo when do they come!
The only shoe I have when I wear it ...
Philip what are you looking forward to? Strong New Balance releases super boring
The 997 is coming back which isn't chunky so....
hopefully I'll get it for myself so i look forward to that... I look forward to ...
those things that takes you on the bed like ...
you do not know before the last minute ... like Kiko's release...
just comes and take me by the storm.... Did we ask you? Yes but I think I was
interrupted by Mr. adidas. What are you doing, man?
I'm looking forward to the Travis Scott F&F the dark from before ...
which I couldn't cop...
I've heard that the dark green...
they call "olive" is releasing in January ...
So if it's true, I'm really looking forward to it ... and see if it's...
to get hold of. It's also a bit of a borrowed colorway ...
Yeah from UNDFTD!
There's only 72 pairs...
Boys thanks for your time...
hope you enjoyed watching...
Throw a comment and discuss ...
What have been this year's release in 2018 ...
You don't need to tag me...
I don't care what you think...
and your opinion is worth nothing just because you have Wifi where you are ...
Tag Joachim! He's totally YouTube. I will...
like to read all your comments ... I also want to read them I just don't see them ...
We see what happens in 19! Thanks for now!
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