hi there in this video I'll be showing you how to make an infographic for free
and I'll be using canva so this is the infographic we'll be making video
marketing tips and it has some images here has four tips and then underneath
we have some text at the bottom we have just a little message to visit the
website and another image and underneath here which you can't quite see I've just got
the source let's go over to canva and this is the one I made so I'll just be
making something similar to that so first of all click on create a design
and you get a lot of different choices here lots of other things we'll be
making an infographic so I can click on this and this this is because I've
used them recently they come up here and for you if you haven't made one before
then you come down to blogging and ebooks
and click on this one here now there's lots of different designs here in the
layouts and some of them if you hover over it some of them say dollars so that
means that you have to pay some money for it but you're only paying for
the actual image you're not paying for the design so if you delete these images
and use your own then you don't pay for it and you can download it let's look at
what we're going to use for the information first of all and what I
recommend is if you go over to Google and let's say we're doing video
marketing I'll type it in and then click on the news tab and the good way or the
good thing about doing this is that you've got current articles so the good
thing about current articles is the first is that the actual data is
up-to-date like here the date today is the 31st of October and these
articles here like 13th of October this one for 14 hours ago
18th of October 27th of October 19th of October they're all this month so if we
use that information we don't have to go around and find the up-to-date data we
can just use their information and quote them as a source at the end and the
other good thing about that is that probably no one else has made an
infographic with the same data so you'll be the first to do it so that's why I
recommend using Google News and I've just gone down and found one and I'll be
using this one here just from thenextweb 12 tips on using YouTube and I'm not
going to use all the tips I'm just gonna pick out four tips from here let's go
back to the infographic then and choose a design I'll go down to the one I used
before you can change the colors so say we like this design but we don't like
the color then you can go ahead and change this green for a different color
let's find the one I used okay this is the one I used and this one says dollars
so I'll just show you that if we click on it we get here if we tried to
download this say we did some changes and we tried to download and I use JPEG
then it comes up here that we have to pay for the images so it's five dollars
you got to pay for the dogs and also this paw print if I delete those images
and then I click download
then it's actually downloaded it so it worked okay and if I just click on that
you can see it there so that's the way to do the background for free and the
next thing we need to do is add some images so you can look in here if we do
a search because my topic here is all about video marketing all of the icons
can just be video you might have it different if you've got a different
article then you might have to have a video in one and something different or
whatever you've if you did it about dogs you might have a picture of a dog in one
a bone in another I don't know dog training in another it depends
what you're using but for me this article is all about video and I can
just use four icons that are video so I'm gonna look for the icons
here in iconfinder and sorry first I'm just going to show you in canva so if I
do a search for video in canva there are a few free ones but not many maybe just
four there sometimes if you go down you can find more but in this case even if
you go down they're aren't any more so we've just got about four free ones
which is just not enough so we go over to iconfinder and let's do a search on
video and you've got a choice over here you can choose vector or any you can
either use look for the free ones or the premium ones or any and this depends
whether you've got choices if you're going for a free one then you can click
this one here commercial use which may need a link back or this one here which
doesn't need a link back so you don't need to link back you can just use it
and that's it you don't have to do anything you've also got here that
you can choose this size now with the vector you can make it a different size
and it's okay you can make it larger and smaller and
it has no effect on the quality but with the PNG which is the other type here you
can decide the minimum size or the maximum size that you want now for these
icons on infographics I'd recommend don't do smaller than 256 so here we can
have 256 to 512 and then the quality will be okay
let's search for free in this case with no link back because I think that's best
but with the premium I just will say because I've joined this and for $19 a
month you can get up to 50 downloads 50 icons so I joined this and I've used all
mine up for this month anyway so I'll show you the free ones but by going to
premium you can't get more icons so I'm going to search for any because I don't
mind if it's vector or not canva sometimes has a problem with vector not
always I'm going to look for the free ones with no link back so I don't have
to make any links on the website and minimum 256 pixels you can also choose
here which style you want but for this I'm just going to look at any style and
there are quite a few if I go down to the bottom here then you've got this and
there's more keep appearing still more appearing and here it says show more
icons so there's even more and that's it where it says go to the top means
you've reached the bottom and those are all free with no link back so I'm going
to choose some different ones that I want to use for this so I'm going to
choose this one you can choose the PNG here or you can click on more and you
get the different sizes and I'm pretty sure if you click on that PNG wherever
it's gone now
I'm pretty sure you get the 512 image I will just check that let's look
at properties 512 yeah so you get you get the biggest one so I can
just click that PNG there so I think I want that one I want this one I want
this one I think I'll use this one looks good this time and because they're free
we can just click as many as we want so we can decide later it's okay
bit of color there the ones with SVG will be at the top and then if
there's no SVG it will be lower down let's just see if there's another I think I need a
couple more
could use that one let's just see how many I've got I look at my downloads and I've
got 1 2 3 4 5 6 7 well that's enough I only need 5 so let's go ahead to the
infographic on canva and what I can do is just upload all of those images ready
to use so if I click here on uploads and I've actually done them before here
because I did this before but I'm gonna do it again
so I'll click upload and I'll go to downloads and you can if you hold the
ctrl key I'm not sure if shift yep shift works as well so I click the first one
hold shift and click the last one and I can upload those at the same time or I
can use the ctrl key and click them individually so click open and it's just
taking a little while to load them once this green line goes across then it
means it's uploaded so this one's done already so let's use that and before I
actually put the icons on let's change all the text so that I know that the
icon fits let's go over to here first of all and what I can do is just take any
of these so these are tips on YouTube marketing and the first one here is make
it short so I'm gonna copy that one and go back and what I'm doing because I did
this before I know how the layout is and what I actually did I just deleted
these headers here and the reason for that and I also deleted this underline
I'll just zoom in our hold ctrl and use the mouse wheel I deleted this as
well because I didn't need it and I changed this to video marketing tips
and then I made this red line a bit bigger so that's what I did before I also
moved this red I made it a little bit bigger and moved it up and then I used I
know I didn't move that up the top one because I need the icon in there forgot
about that so now I just go ahead and edit this one make it short in fact I'll
make this in capitals so make it short
and I'll put the description underneath before we carry on I want to change this
to more of a YouTube red so I can click on this color I've selected it click on
the color and if I click on this plus sign I can add a new color I'll bring
this over to the right and then on this slider I'll just choose something that
looks like a YouTube red maybe that one's ok and I'm going to change these
to it as well so now that I chose it already it's saved up here it says
document colors so I'll select that one and I'll select this one it looks okay I
think I might change the font for that I'm not that happy with it let's go over
here that one well I could use that one and I could change
that spacing of the letters there let's just put a return on these just click
enter because at the moment I just used a space so
just wanna make sure that they that they go to a new line and that actually looks
alright I like that with his spacing maybe we'll just change that line
height a little bit and then we can just bring this one up a little bit it looks
fine and so we've come to this first one here
and okay I was doing this text while I was waiting for these icons to load and
now that they've loaded then we can move the icons over so make it short and there's
not really anything except this is video clip so that one's okay but that's
not one that I just uploaded I did seven one two three four
five six seven there wasn't one of them and that's because it's actually too
small I used it yesterday but it was it was a bit too small so none of these
directly fits but I like this image so let's drag that over and just resize it
and put that in there and it looks good in fact I'll just move this down a
little bit it looks good okay next one is well I don't know the text yet so
let's carry on with this so make it short and I'm just gonna copy that text
I used yesterday so your marketing video should not be more than three minutes
long your marketing I think this video is now should not be more than three
minutes long okay I like that I think again I'm not that keen on this
font so I'm gonna find a different font
that was that one I think that's better I prefer that let's do the next one here
and it's make it educational oops okay it's
disappeared for some reason just get that back again okay make it educational
let's just copy that in fact because I haven't got the font at the moment I can
just delete that one and I can copy this one so just ctrl-c ctrl-v no it doesn't
work I need to make sure I'm selecting the outside okay just have to make sure
I'm selecting the outside of it to do that so make it educational and you
won't stand out with a salesy marketing video on YouTube you won't stand out
with a salesy
I think it was marketing video on YouTube okay it's good let's go to the
image for that one make it educational I think we could if we wanted to we could
change that and we could look for education just might fit
better not so many icons here for this got that
one there not so many free ones if we click on premium then there is a lot
more so we could download one of those instead like this one looks pretty good
so I'm going back to the free ones I think this looks good let's download
that and go over to the infographic and upload that
okay let's add that I can check the layout a bit later when I can see the
whole thing so make it educational you won't stand out with the salesy
marketing video on YouTube I would have preferred something darker
that fit in with that in fact this one let's just have a look actually that one
works okay because it looks like a product so I'm gonna change that and put
this one in there and it looks like a product video and I'm gonna delete these
I don't need this and I don't need this
I'm gonna copy this again so I just need to click make sure I'm clicking on the
border rather than the text control C control V and control V again so I've
got two copies of it and I'll bring them down to here I'm going to delete these
two again make sure I'm clicking on the border and bring this one down and this
one down next title here aim for the highest quality
aim for the highest quality use quality to beat the competition on youtube's
front page to YouTube's front page so let's just get down a bit here use
quality to beat the competition to YouTube
YouTube's front page and the last one keep your headline relevant
and include your most relevant keywords in the headline to show off your video's
message include your most relevant keywords in the headline to show off was
it your videos message show off your video's message
OK done all the text let's see here aim for the highest quality we could use
this one I think we've used that one before so this one's OK put that one
up there and keep your headline relevant
we could put in your headline I don't if we get some other ones
this one will fit I think we'll use that that's a headline so let's go over to
here upload that just wait for the green line drag it across
that's okay we need to do a little bit with the layout but I'll just do this first I'm
gonna change that font again what was the font for the top are archivo black so
let's just use that for this one
and here I'm just going to say blogvisuals.com boost your website and
marketing with videos and images and I'm going to change that to the other one
that I used which was aleo I think looks good I want to put an icon in here
I think this one's okay for there put that one in there and I've got to change
that source to here thenextweb.com copy that go back and I don't want it to
be really a link here I want this to just be the name because I don't really
want people thinking about clicking on it and I want them to come to my website
here in fact I'm gonna even put the HTTP colon forward slash shall I? I think it's
okay let's do that in a small b
then at least they'll think about them okay I can put a link there so that's
done let's just sort the layout then this line here could be that other red
just to match in we've got that I want this a little bit up so I've got
a little bit of space there and maybe this could come up a tiny bit just put
that in the middle you get this center line if you move it around if you
can see that centre that there's a centre line comes down it just means it's in
the middle let's just make sure this is in the middle so that's in the middle
and I want a little bit of space here but not too much I think that's okay
move this one up a bit to balance and
I've got a centreline there that might be aligning it probably with the bottom
one so I think I'll just make these ones so it looks good first of all that
that's about right and maybe that's about right slightly to the left
then so those are balanced and then we can line it align everything with this
I'm gonna move that red up a tiny bit and I think I can use a bit of that
below maybe make this slightly bigger if I can twelve looks good there and that
center line now is aligned with the one above it so it
looks good let's make this 12 and I might have to make this a little bit
wider no I can't because if I make it too wide it's going over to this one so
I'm gonna move it up in the middle there and have to just make this a little
bit bigger this red
looks fine with this if you've got the free version because I haven't paid
for this on canva you can't actually adjust the size of the background so
you're stuck with this size if you pay for this then you can actually go ahead
and make this longer if you want or shorter so we've got to just balance
them out so it's all a bit squashed at the bottom I'm going to move this up
let's just see the gap here maybe make it a similar gap here and I'll just move
this up a little bit looks okay let's Center that with the one above it let's
move the red up to about there move this text let's change that to twelve again
let's change this one to twelve and I'll move them up I'll just make this a little
bit wider make that go with that and this one in fact that I've got to make
them level so this one I've definitely got to make a bit wider
in fact that's okay there but this is just a bit squashed in so I'm just gonna
move everything up a little bit
that's okay there don't think I gained much there but let's move these up a
little bit move this text up a bit just align those together okay
I think that looks good I still didn't really manage to gain anything here so
let's move this down a bit let's move this source down and then I
could just give myself a bit more of a space here and let's make this image a
little bit bigger that's it done let's have a look maybe a little bit too much
at the top there I could have made this up a little bit just got a bit more space there
I think that looks good it's balanced nicely balanced and got the
message out there just make this slightly higher
that's good okay let's download that then so I'll click on download I like to
use JPEGs rather than PNG I think it's the most common on Internet
so let's click download and have a look at it
and you can also share it here so once that's downloaded you could share it on
Twitter and everything but I like the idea that you can download because then
you can upload it wherever you want and you can use it for your marketing to get
backlinks let's have a look at it and if we zoom in a bit then we can see that
the image is nice and clear and the text is nice and clear and that's the
finished article let's see how long that took if I just look at my recording there
31 minutes so that was telling you how to do it as well I think that you can
make those maybe 25 minutes 20 minutes so that's pretty good to make an
infographic in 20 or 25 minutes and even 30 minutes there so thanks for watching
I'll put some links to the resources that I've used in the description and if
you're watching on YouTube please give me a thumbs up to help others see it
I've got lots of videos all about using images and videos for marketing and for
your website to improve your website improve your marketing so if that
interests you please subscribe to my channel and again thanks a lot for
watching I'll see you in the next video
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